Simon believes that the nationwide movement toward state legalization is the key to bringing in a wider audience. With Green Flower Media, how many among their 65,000 customers are already cannabis converts? Assuredly, those most in need of the content Green Flower is providing are perhaps the least likely to seek it out or even be aware of the company’s existence. One concern in Simon’s concept is the closed-circuit nature of a cannabis education venture. “It allows us to produce really solid education in all three spaces.” “We’ve been selectively finding who we consider to be the world’s best experts in each vertical,” Simon says. Simon’s desire to thwart this stigma is reflected in the compelling roster of talent featured in Green Flower’s videos.ĭesigned to speak specifically to three verticals within the industry - health, business, and DIY - Simon has welcomed cannabis-focused doctors like Jessica and Rachel Knox, entrepreneurs like Steve DeAngelo of Harborside Health Center, and creative figures like Robyn Griggs Lawrence, author of The Cannabis Kitchen Cookbook.
As long as the public continues to view cannabis consumers as either unmotivated stoners or “far-out” hippies, they fail to see that many of the best minds in science, medicine, and social justice are opting to lend their expertise to the field. One reason for the stigmas surrounding cannabis is the outdated and inaccurate archetypes that popular culture has promoted. Green Flower’s first such class, “Cannabis as Medicine,” features upward of 75 individual modules, and Simon explains that the company currently has 65,000 students tuning in on a weekly basis. While a subscription service is in the works, the current format allows for users to purchase individual videos or participate in what Simon calls “Masterclasses” - multimodule courses built around a single subject that delve deep into the specifics. With Green Flower Media, Simon now wants to usher cannabis into the mainstream as well.īuilt around weekly videos that address a variety of topics in the cannabis sector - everything from organic indoor cultivation to unlocking creativity - Green Flower Media solicits experts across the industry to share their knowledge for public consumption. Meditation is universally hailed as a good thing for people. Here we are, a decade later, and there are yoga studios on every corner.
“It was a landscape that has an uncanny similarity to where cannabis is today. “At the time, they were considered things only people on the fringe did,” he says. Back then, yoga and meditation were viewed with skepticism similar to what the cannabis industry is now facing. Simon built Chopra’s vast products business from scratch, tending to facets ranging from website work to newsletter strategies to general branding. It was while working for vaunted New Age guru Deepak Chopra that he first saw the correlation between the stigmas associated with yoga and meditation and those facing the cannabis sector. “I never realized I was using it medicinally,” Simon explains. In fact, Simon credits cannabis with helping him survive high school, where he struggled as a result of severe ADHD. Send us information on college athletes from the area with our simple form HERE Where are they Now? We feature athletes and difference makers from the past, standouts in sports who excelled over the years and have moved on.Like many key figures in the cannabis industry, Max Simon was a user long before he made his name professionally as the CEO of Green Flower Media. Send us your nominations for who you’d like us to interview HERE College Athlete Roundup! We want to recognize student-athletes from the area who are competing at the college level. Send us your nominations for who you’d like us to interview HERE Baked or Fried! We also feature difference makers throughout central Wisconsin: coaches, booster club leaders, adminstration, volunteers, you name it. Witness some great performances? Hear about top athletes and top teams in our area? Nominate an athlete or team: HERE Pancakes or Waffles! We feature top area athletes with our world-renowned feature. Know some top athletic performances? Seeing some great teams in action?
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